Rebellious Optimism: Someone = Us

This guest post from our friend and rebel thinker Deb Mills-Scofield, as part of her Rebellious Optimism series.

When you see a need or issue, what do you do? Most of us shake our heads and say, “Someone should take care of that.”  Well, someone = us!

Perhaps one of the reasons someone ≠ us is that the perceived risk of ‘doing’ diminishes our courage.  Perhaps innovators and entrepreneurs aren’t more risk-o-philic, they just define risk differently – not following one’s passion and purpose is a greater risk than financial or reputational security.  Perhaps this is a basis for Rebellious Optimism.

As some of you know, I’m so enthusiastic and hopeful about our future because of the people I’m serendipitously meeting, of all ages, shapes, sizes, creeds, and colors.  Let me highlight 3 companies, separated by 162 years:

NBA Math Hoops: What do you do when you’re 19, in college, and have a burning passion to help underprivileged kids learn math using their passion for sports?  You create a scalable solution! Meet Khalil Fuller.   The NBA has given him a free license agreement, Hasbro’s committed $100,000 to make the game, and Echoing Green named him as a finalist for their prestigious fellowship.   A national pilot with a majority of free/reduced-lunch students shows significant improvement in 51% of the math scores and improvement in attitudes about math – for both boys and girls.  Khalil is preparing for a 2012 Fall launch.

Lesson:  Get out, meet some Gen-Zs and Millennials.  We can all learn from their transformative innovations.

Thogus:  You’ve just spent big bucks getting ISO certification for half your revenue stream, the Big-3 Auto guys; but you’re tired of being their “bank”.  So you fire them!  Now what? 3rd Generation Matt Hlavin decided to create a 61yr old start up. He reinvented the entire business model and the company is growing exponentially.  What was a ‘job shop’ is now a high-tech and biomedical design and engineering company with rapid prototyping/additive manufacturing up to full-scale injection molding capabilities.  Matt is using design to balance the experience of age with the freedom of youth, from their gym to the plant floor to employees themselves.

Lesson: A key to success is the 21st Century is embracing, leveraging and balancing paradox.

Menasha Packaging:  Meet the163-year-old family-owned company who’s leadership team reinvented their business model and re-invigorated their culture 7 years ago, putting their careers on the line.  What drove this level of risk? Stewardship & Optimism. They view themselves as stewards of their customers, their employees and families, their economic and social community impact, and the family legacy.  They have Rebellious Optimism that they can and will succeed.  Menasha’s ongoing success, even in the recession, is testimony for “doing what is right”.  They are well known for bringing some of the most innovative, effective solutions to market.  They are hiring talent and growing.  And, as I post this, we are in the sunny Wisconsin woods, continually innovating the future.

Lesson: Don’t use a company and management’s age as artificial constraints for innovation.